It’s likely you would have heard by now about the General Data Protection Regulation (GDPR). This is a privacy law approved by the European Commission back in 2016. It will officially be enforceable beginning on May 25, 2018. The new law will regulate, how organisations may obtain, use, store, and eliminate personal data. There will not be a “grace period,” so it is important that organisations start preparing right now! With lots of information being circulated on this particular subject, it can seem quite confusing and which highlights in simple terms what exactly will be expected. This is why we have put a short guide together for you, which covers the common questions around the GDPR, which we would add some clarity on the subject.*
Will GDPR affect my business?
As a software developer choosing the right SMS Service Provider is crucial when creating your software application. At Green Text we recognise the importance of this and created the devSMS service. Our free of charge devSMS service is specially designed for clients who wish to integrate a text-messaging capability within their own application, which may be for internal use or part of a system sold to clients. To get you started in your software developments, we’ve put together a few key points below that you may want to know about which may assist when implementing the developer service below….
What interfaces do Green Text Support?
The following interfaces that we support are:
– Web Service
None of our interfaces require you to embed any software, DLLs or objects of ours, or any third party, into your application.…
More consumers are leaving their shopping to the last-minute, whether it’s for a special occasion or key seasonal events. The Drum reported there has been a year-on-year increase of 41% in people searching for last-minute Valentine’s Day gifts, with a 74% growth coming on people’s smartphones. Another popular season event is the festive holidays. Doodle reported that 46% of people leave Christmas shopping until the last minute and 57% of people running around trying to buy presents just days before 25th December. With summer in full swing, businesses may think they have missed the boat for summer promotions when it’s really just the beginning. We dig deep and look into how businesses can capitalise into the peculiar behaviour of the last-minute shopper.…
Ofcom recently released in its recent research that two thirds of UK adults own a Smartphone and it has become the hub of our daily lives. People are now spending twice as long browsing on our smart phones compared to laptops and PCs. It’s therefore not a surprise that people are conscious giving their mobile number out as no one wants to have their mobile phone bombarded with spam texts advertising unwanted products and services.
Last year, over 175,000 complaints about spam text messages and cold calls were made to the Information Commissioner’s Office (ICO). The ICO has more powers then before in being able to prosecute successfully those who are guilty of sending spam text messages.…
With mobile being more prominent then ever in 2017, it’s vital to include text messaging in your business plans. It’s important to have a clear SMS strategy throughout your business, so we have put together 12 exclusive tips to ensure your text campaigns are a success in 2017. No matter what industry you are in, or how you are using text messaging, these tips will help elevate your strategy.
1. Include Emoji’s
With Green Text you can include emoji’s within your text message campaigns. By including relevant emoji’s within your message this can almost double click-through rate.
2. Ensure URL’s are mobile-friendly
Including links in text messages are important – just under a third of SMS links result in a conversion.…